Fourth-Annual All About Pink Event October 20

In honor of Breast Cancer Awareness month, we will be hosting the fourth-annual All About Pink: Breast Cancer Awareness Event! Read on for all the details…

By: Niki | October 17, 2017

For a fourth year, we are excited to team up with local organizations and individuals to raise awareness and funds, in honor of Breast Cancer Awareness month, at our All About Pink event on Friday, October 20 from 10am-7pm.

Here’s what you can look forward to at this year’s event:

Event Details

Who: Local organizations and individuals will have booths set up, staffed with representatives to spread awareness and educate visitors on different aspects of breast cancer – from prevention to support groups.

What: An event to honor Breast Cancer Awareness month.

When: Friday, October 20 from 10am to 7pm.

Where: Booths will be set up near center court.

Wear Pink, Give Pink

Show your pink pride at the event! Upload a photo on Instagram or Twitter and tag @WestAcresMall and #WAgoesPink, or post one to our Facebook page of yourself wearing pink at the event! For each photo submission received, West Acres will donate $5 to local breast cancer research as part of the West Acres Cares Program.

Disclaimer: Your account must be public in order for West Acres to see and count your photo submission. In order for your photo to qualify for donation, it must be taken at the event within the mall.

Fountain of Hope

All change collected from the fountain, located near JCPenney, between October 20th and October 22th, will be donated to local Breast Cancer Research. Stop by and make a hopeful wish for those who are suffering & have suffered from Breast Cancer.

Knowledge is Pink Power Participants

  • Cynthia J. Eggl, Author – Book Signing Event
    “Boundless Blessings and God’s Grace: My Journey through Breast Cancer”
  • Are You Dense/Are You Dense Advocacy
  • American Cancer Society/Relay for Life
  • Real Men Wear Pink
  • Relay for Life
  • Edith Sanford Breast Cancer Foundation/Team Edith
  • Edith Sanford Breast Center
  • Essentia Health Cancer Center
  • Essentia Health Regional Foundation
  • Livestrong Program/YMCA

For information on the participating organizations, click here.



I have the privilege of being on the amazing Marketing, PR and Fashion team as the Digital Marketing Manager at West Acres. When I am not managing our social and digital platforms and brainstorming content ideas, I am the woman behind (and sometimes in front of) the camera – creating content and working with the media to create segments to introduce the latest trends! When I’m not at the mall, you can find me watching “Friends,” eating ice cream by the carton, spending time with my family and friends, feeding my Pinterest addiction or crossing off destinations on my traveling bucket list.




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